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Integration · Automation

Viral Loops + Zapier

The Viral Loops app on Zapier works both ways. New participants, milestones, rewards and conversions start Zaps in 500+ apps, and those apps can add or convert participants.

Connect Zapier14-day free trial · No credit card requiredRead the setup guide
What syncs
6 triggers and 2 actions
Plan
Power
Setup
Your campaign's API token

What syncs between Viral Loops and Zapier?

Send any referral event to 500+ more apps, no code.

Viral Loops to Zapier

New Participant
Someone joins, with their referral link, count and who referred them
New Referral Count
A participant's referral count goes up
Milestone Reached
A participant reaches a milestone, with its rewards
Reward Redeemed
A participant redeems a reward
New Conversion
A referred friend converts
New Conversion Count
A participant's conversion count goes up

Zapier to Viral Loops

New Participant
Adds someone from any app, with who referred them
Convert Participant
Marks someone as converted, by email

Milestone Reached works with the Milestone Referral and Shopify templates, and the conversion triggers and Convert Participant with Milestone and Altruistic campaigns. New Referral Count counts sign-ups, not conversions.

What can you do with Zapier and Viral Loops?

  1. 1

    Send a gift card when a reward is redeemed

    Connect Reward Redeemed to Tango Card, and each reward goes out as a gift card without anyone touching it.

  2. 2

    Keep referral counts in a spreadsheet

    New Referral Count updates a row for each participant, so anyone on the team can see who's referring without logging in.

  3. 3

    Turn form answers into participants

    Send each new Typeform entry to the New Participant action, with a referral code if a friend sent them.

How do you connect Zapier?

Full setup guide
  1. 1

    Activate Zapier

    In your campaign's Integrations step, switch on Zapier.

  2. 2

    Copy your API token

    Copy the campaign's secret API token from the Installation step.

  3. 3

    Connect in Zapier

    Choose Viral Loops in Zapier, paste the token and pick a trigger or an action.

  4. 4

    Test and turn on

    Test the Zap with a real participant, then turn it on.

Which templates work best with Zapier?

All templates

FAQ

Zapier FAQ

Which Viral Loops triggers are on Zapier?

New Participant, New Referral Count, Milestone Reached, Reward Redeemed, New Conversion and New Conversion Count.

Can Zapier add people to my referral program?

Yes. The New Participant action adds anyone from another app, like a form or a CRM, with the referral code of whoever referred them. Email is required.

Why didn't my conversion count?

Convert Participant only counts when the person was referred by someone. Converting someone with no referrer does nothing.

Does it work with Shopify campaigns?

Yes. Ask our support team for the API token, since Shopify campaigns don't show one.

Which plan includes Zapier?

Power.

More automation integrations

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Connect Zapier to your referral program.

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