Viral Loops
Start for freeBook a demo
One copper pipe branching through soldered joints into two, four and eight pipes, on a green floor

Integration · Analytics & ads

Viral Loops + Segment

Name one event, and Viral Loops tracks it in Segment every time someone joins your referral program, through the Segment library on your site.

Connect Segment14-day free trial · No credit card requiredRead the setup guide
What syncs
One sign-up event, named by you
Plan
Growing and up
Setup
Name your event

What syncs between Viral Loops and Segment?

A sign-up event lands in Segment for every new participant.

Viral Loops to Segment

Your event
Tracked when someone joins your referral program, under the name you choose

The Segment library has to be on your site. With double opt-in on, nothing is sent until the person verifies their email, and the verification email has to lead back to the campaign page where the snippet is installed.

What can you do with Segment and Viral Loops?

  1. 1

    Name it to fit your tracking

    Call the event whatever your tracking plan needs, for example Referral Signup, and it lands with the rest of your events.

  2. 2

    Send sign-ups where your events go

    It's a Segment event like any other, so it can reach the destinations you've already connected in Segment.

  3. 3

    Count only verified sign-ups

    Turn on double opt-in, and the event waits until the person verifies their email, so unverified sign-ups stay out of your data.

How do you connect Segment?

Full setup guide
  1. 1

    Add Segment to your site

    The Segment library has to be on your website, where your campaign runs.

  2. 2

    Open Integrations

    In your campaign's Integrations step, choose Segment and click Edit.

  3. 3

    Name the event

    Type the event name you want to see in Segment, then save.

  4. 4

    Check double opt-in

    If it's on, make sure the verification email leads back to the campaign page where the snippet is installed.

Which templates work best with Segment?

All templates

FAQ

Segment FAQ

Which events does Viral Loops send to Segment?

One event, when someone joins your referral program. You choose its name.

Why don't I see the event in Segment?

Check that the Segment library is on your site. With double opt-in on, the event is sent only after the person verifies their email, and the verification email has to lead back to your campaign page.

Can I send milestones or rewards to Segment?

This integration sends the sign-up event only. For milestones and redeemed rewards, use webhooks or Zapier.

Which plan includes Segment?

Growing and Power.

More analytics and ads integrations

All integrations

Connect Segment to your referral program.

Plans start at $35 a month, billed annually. Try it free for 14 days, or talk to our team.

Connect Segment14-day free trial · No credit card requiredBook a demo